Leverage a trusted voice to reach outdoor enthusiasts 和 adventure travelers through a multi-platform program.
Role of Channel: Awareness > Consideration > Conversion (数字)
WHY BLUE RIDGE OUTDOORS?
- BRO reaches over 350,000 active, engaged readers.
- Free publication, distributed to more than 1700 locations monthly from Pennsylvania to Georgia.
- Integrated advertising including print, 数字, 自定义内容, social 和 email newsletter opportunities.
- 兄弟观众:
- Active adults ages 28-64
- 平均年龄47岁
- Average Household Income $118,862+
- 64%已婚.
- 45% have children living at home
- Average 10 adventure trips per year
- 92% are willing to drive over 4 hours for adventure travel
- 77% use BRO to learn 百老汇会员注册 new destinations 和 plan travel
合作伙伴提供
While VTC will place print 广告 in the July, 9月, 4月, 和五月问题, partners can choose ANY 4 months between July 2023-June 2024 to receive the VTC discount.
View 和 download the FY24 蓝岭户外 Co-op Media Kit + Edit Plan:
打印 广告
~ 55%的折扣*
- 7000美元的两页版面 (价值14400美元)
- $4,000整页 (价值8000美元)
- $2,400半页 (价值4800美元)
- $1,450四分之一页 (价值2900美元)
Advertorial in Adventure Guides: To utilize these sizes for advertorial you must add on the Digital Content Flight below at $895
数字包
~ 25%的折扣
- Option 1 – Digital Content Flight
- Sponsored Post featured on website for One Week (和 then lives on site for at least One Year)
- Boosted Facebook Share of Sponsored Post
- 1x E-Newsletter Story Share of Sponsored Post
Package Price: $895 (value: $1,195)
- 选项2
- St和ard Banner ROS Ad for One Month (728×90, 300×250 or 300×600)
- 1x E-Newsletter Br和ing Ad (44k Subscribers)
- 2x Instagram Story Sets (3 Tiles Per Set)
Package Price: $1,295 (value: $1,795)
ADDED VALUE: LEAD GENERATION GIVEAWAY
- The “维吉尼亚州 Destination Giveaway” will be offered in the 9月 2023 和 May 2024 issues. Partners must run in either the 9月 or May print issues to secure “维吉尼亚州 Destination Giveaway” le广告.